Since launching her own label in 2011, Alejandra G has fascinated the fashion world with her brilliant mix of textures, colors and drop-dead glamour which makes her shoes identifiable, exclusive and daring.
She has brought her collections alive by putting in everything she believes makes shoes unique, sexy and comfortable. Alejandra truly believes shoes are the “heart and sole” to every woman’s outfit.
Alejandra, a Los Angeles native who was inspired by her father's strong work ethic, eventually set out to travel the globe and master the art of shoe design. Before setting out on her travels and reaching her goal of becoming a well‐known shoe designer, Alejandra had quite a few jobs. With tremendous drive to be successful, Alejandra explored being a kindergarten teacher, a real estate agent and lastly, she pursued a career producing for television shows aired on networks such as BET and Telemundo. After all the various potential career pursuits, one passion remained the same…Her love for fashion.
Alejandra, being a true shoe aficionado, was inspired to begin sketching her own designs. True to her entrepreneurial nature she began pursuing her connections in the fashion world to obtain interest for her sketches which led to a meeting with Joe Ouaknine, a well-respected shoe industry magnate and owner of Titan Industries. Mr. Ouaknine thought Alejandra’s designs were bold, beautiful and ambitious. He was so impressed with Alejandra’s talent and enthusiasm for shoe design that he decided to take her under his wing and mentor her, which would eventually lead to Alejandra becoming one of the most sought after shoe designers.
Mr. Ouaknine wanted Alejandra to experience the entire shoe design process and not just the glamour, so he sent her overseas to learn about manufacturing and the production process. Next, she would need to fine tune her design skills at the prestigious Ars Sutoria design school in Milan, Italy where she graduated in the top of her class.
While studying in Milan, which included a four month intensive process taught by some of the world’s most skilled artisans, Alejandra realized she was in love with her passion and concretely decided shoe design would be her career. It was in Italy that Alejandra began creating her own designs and her first collection, which includes the use of some of the best Italian material along with an amazing mix of textured heels and uppers, which has rewarded this young designer with tremendous success.
Alejandra has gained recognition and a loyal following from the fashion industry for her exceptionally crafted footwear. The Alejandra G collections offer women extremely comfortable, luxurious, fashion forward shoes that will be adored forever.
A key aspect to the Alejandra G collection is the allure of the label’s exclusivity. It is a niche brand of supreme technical quality that is created with materials imported from Italy. Alejandra is involved in every aspect of building the Alejandra G brand. Currently Alejandra is designing for her eponymous collection while also drafting plans for future accessory categories as well.